Monday, November 6, 2017

Ski Utah: The Powder People

Join Ski Utah this season as they meet fellow skiers and snowboarders who have built their lives and livelihoods around their love of skiing Utah’s mountains and The Greatest Snow on Earth. Meet the Powder People.
The goal of this 8-minute edit is to get you fired up for winter and introduce you to characters who have centered their lives around skiing in Utah like George Jedenoff, a 100-Year-Old Skier who still skis whenever he can. His passion for skiing helps motivate him to stay in shape.



Ski Utah is the marketing arm of the Utah Ski & Snowboard Association and has been creating brand awareness of and demand for the Utah wintersports product since its inception in 1978. Ski Utah publishes Ski Utah magazine, an annual publication which is distributed to hundreds of thousands of skiers and snowboarders annually. Ski Utah also owns and maintains SkiUtah.com with the most up-to-date snow and travel information.
The Utah Ski and Snowboard Association is a non-profit trade organization founded in 1975 with the aim of promoting Utah's ski and snowboard industry.

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