Thursday, December 5, 2013
The Epic Race Shifts to Europe
"The passion of the participants in the Epic Race is staggering, but the camaraderie that has developed amongst many of the contestants is a testament to the worldwide community of skiers and snowboarders", said Vail Resorts’ chief marketing officer, Kirsten Lynch. "We’re seeing racers enjoying one another’s company on the slopes and cooperating to help each other achieve their on-mountain challenges. And we’re hearing stories of racers tracking down lost items for one another, and a group even had Thanksgiving dinner together in Tahoe!".
To track the progress of the leaders, get updates from Epic Host and former U.S. Olympian Kaylin Richardson, or to see all the contestant photos and videos, visit http://epicrace.epicpass.com. Each racer will need to ski or ride all 26 resorts on the Epic Pass (Vail, Beaver Creek, Breckenridge, Keystone, Arapahoe Basin and Eldora in Colorado; Canyons in Park City, Utah; Heavenly, Northstar and Kirkwood at Lake Tahoe; Afton Alps, Minnesota; Mt. Brighton, Michigan; Verbier, Switzerland; Arlberg, Austria – St. Anton, Lech, Zürs, St. Christoph and Stuben; and Les 3 Vallées, France – Courchevel, La Tania, Méribel, Brides-les-Bains, Les Menuires, Saint Martin de Belleville, Val Thorens and Orelle). Epic Racers will be asked to document and share their experience at each resort to be eligible to win. After all resorts have been visited, all content will be verified. Winners will be determined upon completion of the race and verification of compliance with the Official Rules.
Through Tuesday, Dec. 3, 206 racers have logged 1,641 visits to Epic Pass resorts, and have uploaded 4,923 photos and videos to the official site. The racers hail from 23 U.S. states (Arizona, California, Colorado, Connecticut, Florida, Georgia, Hawaii, Illinois, Massachusetts, Michigan, Minnesota, Nevada, New Hampshire, New Jersey, New York, Ohio, Oregon, Pennsylvania, Tennessee, Texas, Utah, Vermont and Washington) and eight countries (Austria, Finland, Germany, Monaco, Sweden, Switzerland, United Kingdom and the U.S.).
"I’m just trying to inspire people to try something new and have an epic experience like I am", said Brian Baecker, a loyalty marketer from Sacramento, CA who wants to prove that a normal guy can win the Epic Race. "I’ve already met a lot of the other racers who are good people from all over the world. I’m proud to be out here with them and hopefully I can be one of the first 10 to finish".
The Epic Pass is the world’s most popular pass, sold in all 50 U.S. states and 80 countries around the globe. It features unlimited, unrestricted skiing and riding at Vail, Beaver Creek, Breckenridge, Keystone, Arapahoe Basin and Eldora in Colorado; Canyons in Park City, Utah; Heavenly, Northstar and Kirkwood at Lake Tahoe; Afton Alps in Minnesota and Mt. Brighton in Michigan. Furthermore, Epic Pass holders have the opportunity to extend their skiing and riding adventures from the U.S. to Europe with five free days at the renowned mountain resorts of Verbier, Switzerland, five consecutive free days at Arlberg, Austria and five free days at Les 3 Vallées, France.
Follow the #EpicRace on Twitter, Facebook, YouTube and at www.epicrace.epicpass.com. A leader board will chronicle the top contenders.
Vail Resorts is the leading mountain resort operator in the United States. The Company's subsidiaries operate the mountain resorts of Vail, Beaver Creek, Breckenridge and Keystone in Colorado; Heavenly, Northstar and Kirkwood in the Lake Tahoe area of California and Nevada; Afton Alps in Minnesota and Mt. Brighton in Michigan; and the Grand Teton Lodge Company in Jackson Hole, Wyoming. The Company's subsidiary, RockResorts, a luxury resort hotel company, manages casually elegant properties. Vail Resorts Development Company is the real estate planning, development and construction subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN).