FIS member National Ski Associations will be invited to apply with their projects for the 3rd ‘FIS SnowKidz Award', presented as part of the ‘Bring Children to the Snow' campaign. This award aims to recognise and promote the best examples of bringing children to the snow in varying national circumstances.
The FIS SnowKidz Award 2012 was presented at the 48th International Ski Congress in Kangwonland (KOR). The judging panel had a difficult time deciding the final eight projects from 21 nominations. In the end, the judges could not separate Germany’s School Sport Concept and the Czech Republic’s SnowKidz events and the two countries tied for 1st position.
The FIS SnowKidz Award 2014 will be presented at the 49th International Ski Congress in Barcelona (ESP). Event Organisers wishing to apply must contact their National Ski Association who is the responsible organisation for submitting applications to FIS. Projects must be on-going or no older than two years. Each National Ski Association may submit a maximum of two projects. All eight projects selected for the final round and presented at the FIS Congress 2014 will receive a certificate and CHF 5’000. The winning projects will receive additional CHF 10’000 (1st prize), CHF 8’000 (2nd prize) and CHF 5’000 (3rd prize).
In November 2008, the FIS Council decided to initiate a campaign to 'Bring Children to the Snow'. The campaign has been divided into two dimensions: an International Communication Campaign and a National Activity Campaign with different projects and programs depending on the country.
The main aim of the FIS campaign is creating a pool of lifetime skiers and snow lovers among small children. The campaign is about bringing newcomers to snow and keeping those with initial experience there. At the same time, it is not focused on generating competitors for any particular FIS discipline in the first instance.