Friday, August 8, 2008

Final Report Confirms 2007-2008 Winter Season is Best on Record in the U.S.

The final Kottke End of Season Survey released Monday 4th by the National Ski Areas Association (NSAA) indicates that the U.S. ski industry recorded 60.50 million visits in 2007/08, up 0.7 percent from the preliminary estimate of 60.07 million, and up 2.7 percent from previous record of 58.9 million visits set in 2005/06. Improved winter weather conditions and abundant snowfall in all regions except the Southeast helped U.S. ski areas rebound from the 2006/07 season. Strong increases in snowfall were experienced by the Pacific West, up 61 percent, the Rocky Mountains, up 45 percent, the Midwest was up 34 percent, and Northeast experienced a 28 percent increase. Only the Southeast reported a decrease in snowfall, down 6 percent.
Contributing to the record 2007/08 season was an increase in international visits, which this year represented 6.3 percent of visits, up from 5.4 percent of visits last season. In absolute terms, international visits are estimated to have jumped by 28 percent this season. A skier/snowboarder visit is defined as one person visiting a ski area for all or part of a day or night, and includes full- and half-day, night, complimentary, adult, child, season and other types of tickets.